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Roblox is launching a rewarded video ads product that will be available through a new programmatic partnership with Google's advertising solutions, as well as a direct buy option. Per the gaming ...

While Roblox brass says it’s taking the accusations of some users exhibiting predatory and grooming behavior, as well as a wrongful death lawsuit, leveled against the youth-centric gaming platform ...

Roblox is opening up its video ads offering to all advertisers following trial testing over the past six months with brands, including Warner Bros. Pictures, Walmart, e.l.f Beauty, HUGO and global ...

New York (CNN) — If Roblox users want to chat on the online gaming platform, they’ll soon have to verify their age by providing a government ID or by letting an artificial intelligence age estimation ...

Roblox and the National Music Publishers’ Association today announced an agreement that “settles any previous claims against Roblox and sets the foundation for future partnerships with global ...

Roblox vice president of developer relations Matt Curtis believes that the future of gaming is user-generated content (UGC), and he delved into the gaming world to show why in a talk at our GamesBeat ...

Roblox is launching a new regional pricing system for creators that sell in-game items on the gaming platform. The pricing model change is being made in order to stimulate global growth for the gaming ...

Dentsu this morning announced it has become the first agency holding company to join online game platform Roblox's new partner program -- a move the agency touts as being part of a first-mover ...