Digital marketing has long since shifted its focus: businesses no longer seek «cheap» leads for the sake of a report. Quality ...
Broadcasters and streaming providers are under growing pressure to bridge the gap between linear and digital operations’ ...
Bringing programmatic ads to AI chatbots marks a shift in the business model for AI search, while traditional publishers must ...
The evolution of programmatic advertising and why it’s in an organization’s best interest to understand—and take advantage—of the approach. The Fast Company Executive Board is a private, fee-based ...
Delivering next-gen B2B programmatic ads powered by first-party data, human verification, and zero outsourcing for ...
Programmatic advertising has revolutionized how brands do digital marketing by simplifying and automating the ad-buying and placement process. Advertisers can enhance campaign performance and ROI by ...
This fall, noncommercial jazz station 88.3 WBGO(FM) in Newark, N.J., partnered with SoundStack to launch programmatic ...
If programmatic media buying were a sport, media agencies would probably say they won their first Olympics medal this year. The vast majority (90%) of programmatic Olympics ad sales on Peacock are ...
These days, you can't turn on a computer or open up your phone without seeing something political. Whether it's an ad run by a campaign or a commentator talking about a campaign, politicking is ...
The solutions aim to reimagine digital advertising with new formats, AI-powered capabilities and real-time measurement in the ...
According to Pixalate's November 2025 rankings, ‘Vita Mahjong’ is No. 1 on the Apple App Store, ‘Block Away - Tap Out Puzzle’ ...
Samsung Ads, the advertising division of Samsung Electronics, has announced the programmatic expansion of its interactive ad ...