Every business needs good branding to succeed. Discover the basics and key tips to building a successful brand in this detailed guide. Opinions expressed by Entrepreneur contributors are their own.

Terms apply to American Express benefits and offers. Visit americanexpress.com to learn more. Your Netflix ® bill may have just gone up. On Wednesday, Netflix announced in its third quarter earnings ...

Doing business without having a marketing plan is like driving without directions. You may eventually reach your destination, but there will be many costly and time-consuming mistakes made along the ...

Your PC’s storage media is subject to malware and, on occasion, natural disasters such as lightning, fire, etc. — which is why formulating a backup strategy is critical for keeping your data safe. Our ...

Read about types of businesses, how to start one, and how to get a business loan Adam Hayes, Ph.D., CFA, is a financial writer with 15+ years Wall Street experience as a derivatives trader. Besides ...